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Viaplay nordisk lanceringspartner for Starzplay

Viaplay har indgået aftale med Starz om at blive nordisk lanceringspartner for Starz internationale lancering af streamingtjenesten Starzplay.

I december vil dele af indhold fra Starzplay blive tilgængeligt til Viaplay, mens den fulde lancering af tjensten gennem Viaplay sker senere.

Starzplay indhold der er på vej i december inkluderer blandt andet Power Universe, ‘Power Book II: Ghost’ med  Mary J. Blige. Ligesom Starz serierne ‘Power’, ‘The Spanish Princess’, ‘The Girlfriend Experience’ og ‘Black Sails’, samt den Golden Globe-vindende serie ‘Ramy’.

Når Starzplay lanceres som en fuld tjeneste, så bliver det både med originaltitler, og indkøbt indhold. Forventet er premiere på den nye Starz originalserie Becoming Elizabeth og ‘Dangerous Liaisons’ Der kommer også second-run og bagkatalog indhold serier og film fra Lionsgate film bagkatalog.

Filippa Wallestam, NENT Group Chief Content Officer: “Our latest groundbreaking partnership brings together two of the world’s most creative streaming storytellers. Viaplay Originals are now winning international awards while Starzplay is home to some of the most high-impact shows in the business. We continue to innovate in order to bring Viaplay viewers even more unique experiences.”

Superna Kalle, Executive Vice President, International Digital Networks, Starz: “This trailblazing partnership with a leader who has demonstrated continued innovation in the industry creates an exciting opportunity for the expansion of Starzplay into new territories on Viaplay that allows us to continue our quest to offer the best of global SVOD to viewers around the world.”

Starzplay vil ind i 55 lande i Europa, Latin Amerika, Asien og Mellemøsten. NENT Group er i forhandlinger om at være lanceringspartner på yderligere markeder udover det nordiske.

Kilde: Nent Group presse

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