Apple sikrer sig Major League Soccer rettigheder globalt

- ny 10 årig aftale

Apple fortsætter med at købe sportsrettigheder. Tilbage i marts så købte Apple Major League Baseball rettigheder, og nu har Apple så netop sikret sig de globale rettigheder til den amerikanske Major League Soccer liga fra 2023.

Rettighedsperioden er lang, hele 10 år fra 2023 til 2032, og alle kampe fra ligaen vil være at finde i en ny MLS tjeneste i Apple TV app’en. Et bredt udvalg af MLS og Leagues Cup kampe, vil dog også blive tilgængelig  til Apple TV+ abonnenter, mens et mindre antal kampe bliver gratis tilgængelig for alle.

Major League Soccer er aktuelt at finde hos TV 2 Sport i Danmark, men altså kun frem til udgangen af 2022.

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Reaktioner på aftale fra Apple pressemeddelelse:

“For the first time in the history of sports, fans will be able to access everything from a major professional sports league in one place,” said Eddy Cue, Apple’s senior vice president of Services. “It’s a dream come true for MLS fans, soccer fans, and anyone who loves sports. No fragmentation, no frustration — just the flexibility to sign up for one convenient service that gives you everything MLS, anywhere and anytime you want to watch. We can’t wait to make it easy for even more people to fall in love with MLS and root for their favorite club.”

“Apple is the perfect partner to further accelerate the growth of MLS and deepen the connection between our clubs and their fans,” said Don Garber, MLS’s commissioner. “Given Apple’s ability to create a best-in-class user experience and to reach fans everywhere, it’ll be incredibly easy to enjoy MLS matches anywhere, whether you’re a super fan or casual viewer.”

At launch, all MLS and Leagues Cup matches will include announcers calling the action in English and Spanish, and all matches involving Canadian teams will be available in French. Apple and MLS will also provide enhanced league and club coverage for fans to easily follow the league or their favorite clubs in Apple News, with the ability to watch highlights right in the News app.

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