Branche-Nyt

Eurosport lander ny tennis aftale

eurosportkanalerneEurosport har sikret sig rettigheder til at vise en række britiske turneringer. Det er resultatet af en ny aftale med  Lawn Tennis Association (LTA) i Storbritannien forhandlet via rettighedsselskabet IMG Media. 

Det omfatter turneringer som Aegon Championships at The Queen’s Club (London) og Aegon International Championships (Eastbourne) samt en ny WTA turneringen i Nottingham der spilles fra 2015.

Herunder nogle reaktioner på aftalen:

Commenting on the agreement, Simon Long, chief commercial officer at the LTA, said: “This is very welcome news as it builds on our successful, long-standing partnership with Eurosport and, in collaboration with IMG, offers fans from across the world the opportunity to enjoy coverage of world class grass court tennis in the UK.”

Geraldine Filiol, deputy MD, rights acquisitions at Eurosport said: “We are very pleased to retain the rights to these popular events for the next five years. The tournaments enhance Eurosport’s tennis offer and perform well in our programming calendar at the start of the grass court season.”

Ed Mallaburn, VP, head of tennis at IMG Media added: “We are delighted to be working with the LTA and Eurosport to help establish the global significance of the extended grass court season.”

Kilde: broadbandtvnews.com

 

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